Deepening Dynamics in Coaching: Part 2 – ‘Use of Self’ in coaching
Have you ever found yourself feeling stuck, bored, or overly nurturing during a coaching session? Did you wonder if it was just you? These feelings may reveal something important about how your client engages with others, or the impact they have on those around them.
In this 2nd of a 2-part series we’ll explore how to use yourself as a coaching tool, drawing on your emotions and awareness to bring deeper insight to the relationship. We will pay particular attention to transference and counter-transference, where unconscious feelings and patterns from other relationships surface in coaching, and learn how to work with these dynamics safely and constructively to distinguish what belongs to you, what belongs to the client, and how to use this awareness to serve their growth.
Programme Objectives
As part of this session, the key takeaways will be:
What working with the Use of Self means: How staying present helps you recognise and respond to subtle dynamics as they arise in the moment.
Transference and counter-transference – What they mean, how they can show up consciously and unconsciously in coaching, and how to apply them productively.
Distinguishing between our “stuff” and theirs: Understand how to recognise and separate your own reactions from what’s truly coming from the clients and prevent your ‘stuff’ getting in the way.
The power of the Use of Self: Learn how to use your authentic presence, emotions, and intuition during sessions to help clients achieve their goals.
Tips and techniques to use your Self: Gain practical strategies on how to decide whether to raise this with a client, and ways to do so sensitively and safely
Using real-life coaching examples: See how the Use of Self has been applied in actual coaching scenarios to bring about change.
Further support and watchouts: Identify areas for continued growth and development, as well as potential challenges to be mindful of when using yourself as a coaching tool.
Linking to coaching competencies: Explore how these practices align with key coaching competencies like building trust, active listening, and fostering client awareness.
How Use of Self links to working in the Here and Now: Discover the connection between being fully present with your client and using your own self-awareness as a tool.
Next steps: On integrating this approach into your practice.
Programme Format
This is a 90-minute interactive session working with live examples from the participants as well as input from the tutor.
Programme Tutor
Kate Jennings, PCC is a coach with Coach Advancement.
Kate is a skilful and experienced coach with more than 15 years of one-on-one executive and leadership coaching. She has worked with clients globally (UK, Europe, N. America, and China) and across more than 50 companies including NHS, AstraZeneca, Cambridge University and the V&A.
Before becoming a coach, Kate spent many years in operations and business and product development working with major retailers (M&S, Tesco, Waitrose and Sainsbury’s), leading teams across the UK and setting up new sites and factories. She is also a trained therapist, which informs deeper work with her clients and is where her interest in ‘working with self’ started.
Programme Schedule
Thursday 13 Nov 2025, 6pm – 7.30pm (London time)
Deepening Dynamics in Coaching: Part 1 - Working with the Here and Now’ Thursday 30th October 2025, 6pm – 7.30pm (London time)
Investment
£54 per session
Note: Coach Advancement Alumni can benefit from a discounted fee of £45. Get your code by emailing lisa@coachadvancement.com.
CCEs
Participants will receive 1.5 ICF CCEs for completing this session as part of their Continuing Professional Development and to support the ICF credential renewal process!
If you’re interested in this coaching session or want to find out more, please drop me a message.